Posted by Andrea Conway Law of Attraction coach for small business success

Law of Attraction  often speaks to us in code.  Luckily we each possess a handy  inner decoder: our spiritual perspective always gets the true message.

Whenever we interpret life events through our ordinary five-sense perspective alone, we can easily miss the message from spirit. That’s because what our everyday, ego-based mind does best is: pass judgement.

Over-reliance on  everyday mind and our 5 senses makes it  easy to interpret setbacks, delays, and the other frustrations of owning a business as “signs from the universe” that we are on the wrong path. Or signs that there is something wrong with us! Continue Reading »

Posted by Andrea Conway Law of Attraction coach for small business success

Dan Ariely, a psychology and behavioral economics professor at Duke University, writes about why we often make irrational decisions.  Because a lot of what we small business entrepreneurs do in marketing is intended to influence buying behaviors, Ariely’s book Predictably Irrational is worth reading. It’s also unexpectedly  entertaining.

In one study  reported in the book, “keeping doors open,” Ariely and colleagues designed an experiment to find out what happens when you have too many choices. They created a video game and tested it on MIT students. I’ll tell you the results  Continue Reading »