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Don has a brilliant mind and loves to keep it thinking.

One of my Inner Circle members, he recently booked a private coaching session to strategize the marketing of a new online business for freelance writers (he’s freelanced for years).

Not five minutes into our conversation, Don was heavily into explaining arcane keyword research tips he’d picked up at a workshop, tossing around terms like long-tail and bid management software and content network…

When he paused for breath, I asked him to help me out by backing up for a minute to answer a few questions.

Did he have his blog or website launched? Well, not yet.

Did he know what his keywords were? Some, maybe, but he needed to do more research.

What exactly was he going to sell? Well he had several options about that and hadn’t quite made up his mind.

I suggested that it was time to stop analyzing and take action on the basics of creating an online business.

And that step one would be to determine an initial set of keywords and launch a simple website or blog that could begin to build him a prospect list.

This straightforward suggestion silenced Don. After a moment he told me he didn’t think he was ready.

When I asked what would ready feel like, he said: “I would be certain about what I’m doing.”

That desire to have certainty before taking action is what keeps most of us trapped in over-thinking. The hours, days, months and years go by, and at best our business crawls forward.

At worst we have no business.

In case you know anyone like Don, here’s what I invite you to consider.

We didn’t open up to the desire to create a business because our goal is certainty and safety.

Our goal is adventure.

I challenge you to name any entrepreneur (or other hero) who foresaw a complete and predictable path at the outset of the journey.

At most we envision an end result (which usually changes along the way) plus we see one or two next steps.

After that? Foggy mist.

As you dare to take the one or two steps you can see, the fog lifts enough to reveal one or two more.

What leads you forward are desire to achieve your vision and your willingness to commit to it.

Desire and willingness are all the universe asks from us.

Be honest with yourself please. If you’ve been thinking (and thinking) about the next steps in your business without actually taking them, it’s time to free yourself from the trap of over-thinking.

What next steps will you take?

Not sure? Look for “Your 21-day Freedom Plan – Escape the Trap!” in the next issue of SSE News.

Till next time, here’s to your successful self employment!

Andrea

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Reprinted from Successful Self Employment (SSE) News by Andrea Conway, the Law of Attraction marketing coach for solopreneurs and small business owners ready to make all the money they want from the business they LOVE. Subscribe to SSE News at www.successfulselfemployment.com/signup.php